Domain Registration

in Website Marketing

If you don’t currently have an online presence, the first thing you need to do is get an appropriate domain name for your website. Regardless of when you plan to establish an online presence, you need to secure your domain name as soon as possible. A domain name is the unique name that identifies individual web sites on the Internet. A domain name is composed of 67 characters from the English alphabet and numbers 0-9. It can contain one or more hyphens but cannot begin or end with a hyphen.

A domain consists of 3 parts separated by periods
sub-domain.domain-name.top-level-domain
for example: www.yourbusinessname.com or blog.yourbusinessname.com

You register a 2-part domain name – yourbusinessname.com – you are then free to add as many sub-domains as you wish via your web hosting service. Some try to charge you for this – look for web hosting services that don’t charge extra for sub-domains.  See the article Choosing a Domain Name for guidance on choosing a good domain name for your business.

Once you have chosen the domain name you want, visit a Domain Registration service to start the process of registering your domain name. There are thousands of Domain Registration service companies on the Internet – just do a search in your favorite search engine. GoDaddy claim to be the biggest in world – they offer comprehensive domain registration services and resale auctions at competitive prices. Most web hosting providers offer domain registration services and some bundle the domain name registration fee into their hosting fee – 1and1.com offers good domain registration services at competitive prices.

The first step of the registration service will check whether the name you want is available. There are over 110 million active registered domain names and over 100,000 new registrations every day. You’ll need some alternatives in case the name you want isn’t available. You can find out who owns a domain name at WhoIs if you want to try buying a name from the owner. When you register your domain, be sure to do these 3 things to keep your domain secure and yours:

  1. Lock the domain – this will prevent unauthorized transfers – the lock option should be provided during the registration process.
  2. Select private registration – most domain registration services let you register your domain as private so that your personal contact information does not show up in the WhoIs database for abuse by miscreants.
  3. Always select auto-renewal – domain registrations are for 1 year. If you don’t renew in time, you will lose your domain. By providing your credit card information and selecting auto-renew the domain registration service will automatically renew it for you.

Disclosure: this website is an affiliate of some of the companies mentioned in this article and may be paid commissions for sales referred by this website.
Copyright © 2009 Ingistics LLC and Marketance™ www.marketance.com

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