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word-of-mouth

Word-of-Mouth still matters Online

Social Media Marketing

In spite of all the information, research  and social media resources available to online buyers, word-of-mouth recommendations are still highly influential for making purchases online according to research from Mintel.
The research shows that US Internet users who bought a product/service online; 34% got the recommendation from a friend or relative and 25% were based on [...]

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